In an interview with GamesIndustry.biz, SOE president John Smedley mentioned that he believes FreeRealms could reach 100 million users.
The game, which launched last week on the PlayStation 3 and has been on the PC since early 2009, has so far attracted 17 million users. He states the reason for this expected growth is the endless supply of children that have a hunger for gaming.
"I think it could take five or six years - that should give you some idea. But I don't see any reason why it can't go to 100 million, because there are so many kids out there. And the great thing about a kids' game, and this is different for an adult audience and people don't think about this, is that there are always more kids." he said, "That endless supply of children that have a hunger for gaming, as long as we keep improving it and make sure it's still relevant - which we do every month with patches - means that we expect the game to have a long life."